Archive for November, 2009

Happy Blue Beanie Day!

November 30th, 2009 | Comment | Industry

Today is the third annual Blue Beanie Day; the day to show your support for designing with Web Standards and Accessibility.

Web Standards awareness has been growing largely by the work of industry giant Jeffrey Zeldman for his work writing Designing with Web Standards. In an ideal world if all sites were created to a standardized best-practice for building websites (as layed-out by organizations like the W3C) all browsers could smarten up and render them properly. Making sites with Accessibility in mind ensures that the most possible users (and robots!) will be able to experience the site as intended. (more…)

The Practical Value of Twitter

November 20th, 2009 | Comment | Industry

Twitter buzz seems to be dying down, and I’m sure the media is ready for the next big site to emerge. There has been a lot of talk about the value of the micro-blogging site from a dollar sign point of view, but rarely do people talk about the practical value. Twitter has really proved itself to me in three key ways. (more…)

To Scroll or not to Scroll?

November 13th, 2009 | 5 Comments | Debut

I am amazed how often scrolling on a website is called into question. Some clients truly feel that it is an extreme faux pas. When asked why,  the client will give responses ranging from their own laziness (and unwillingness to scroll), the hope of getting more impressions/exposure for ads, or the fear that their audience won’t think to dig deeper and check out what is further down the page. The client will instead prefer the idea of many pages with less information.

To defend the ubiquitous paradigm of the scroll, I often refer to the namesake. (more…)

Email Signatures

November 6th, 2009 | 10 Comments | Industry

A picture is worth a thousand words, but sometimes you don’t need a thousand words to say what you need to say.

When it comes to email signatures I can see the appeal to have your logo in there. I used to do it! I used to spend hours testing different ways of embedding the image to work with the widest range of clients possible – but it didn’t always work, and it often required the audience to “allow” images.

Only once in three years of running my own company have I earned business simply because someone liked my logo (not that it was seen by them in an email). I don’t see that adding it in the signature will add any ROI or glorious tales of victory , it could only create problems. (more…)


November 4th, 2009 | Comment | Recent Work

Since the launch of the DEBUT site I have wanted to have a simple clean site to act as an index to the places where I spend the most time on the web. As vcard / business card websites are all the vogue in the last few months I decided this was the perfect time to execute. solves a number of problems for me; not the least of which it will catch the people who hear, but phonetically misunderstand ““, and hopefully improve my search engine ranking on just “Arley”. More than that, I find personal projects an awesome opportunity to cut my teeth on new technology and practices. (more…)

Wave, Hello

November 2nd, 2009 | 2 Comments | Industry

Last week I finally received my Google Wave invitation (though I signed up for the beta the day it was announced on Digg, I got my invite through a friend). I don’t plan to make another needless review; but I will say I can see this being a Project Management game changer. I wish all of my clients were using this tool right now!

Finagle an invite if you can! (more…)

Updated Contact

November 2nd, 2009 | Comment | Debut

You may note that I have a new mobile number now, as is updated on my contact page; 905-599-0086.